Employee Communication

Employee Communication

The second tool in your “Digital-First Toolkit is learning effective employee communication before and throughout your digital strategy implementation. Here, we will begin to explore two aspects of employee communication. First, we will consider why it is necessary to...

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Digitization to Digitalization

Digitization to Digitalization

The first tool in your “Digital-First Toolkit” is learning how to make the shift to productive digitalization in your business. Now that you are ready to go digital, it’s important to realize one thing: digitalization can’t be done without digitization. You can’t...

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5 Tips to Build Your Brand

5 Tips to Build Your Brand

In a world of online shopping and niche boutiques, consumers are able to go anywhere (even from the comfort of their home) to buy just about anything they want. The market is more competitive than ever, and for a business to survive, they must stand out above the...

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Cord Cutters Want Free TV

Cord Cutters Want Free TV

Over the past few years, cable companies have continuously lost video subscribers to cord-cutting, quarter after quarter, according to cordcuttersnews.com.  Instead of creating a retention plan to entice those customers not to cut the cord through offering...

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