WI Department or Transportation
The accident rate due to distracted driving is off the charts. With that one statistic in mind, this campaign was produced. Shot in one night, the spot captures the most terrifying call a parent can get. It’s a very powerful message that every driver–both young and old–needs to hear.
Category: Public Service Announcement
Client: Wisconsin Department of Transportation
Director: AnaElise Beckman, Bill Patton
Cinematographer: Nate Stevens
Editor: Quinn Savinac