Our talented team of filmmakers, producers, and editors at Discover Mediaworks has the honor of producing the Nation’s longest-running travel and tourism broadcast TV series, Discover Wisconsin. This award-winning series highlights destinations, adventures, and local initiatives that bring our communities together across America’s Dairyland. Created by Dick Rose in 1986, Discover Wisconsin premiered its first episode in 1987. Over the past 36 years, the show has expanded beyond a TV series and now includes a digital streaming series available on the DW+ app, YouTube, social media, podcasts, and more.

Discover Wisconsin reaches over 15 million yearly views through a combination of broadcast stations and its digital presence across various platforms. DW can be streamed worldwide on Roku, AppleTV, SmartTV, Google Chromecast, Amazon Fire, YouTube, and discoverwisconsin.com. The Cabin Podcast, the official podcast of Discover Wisconsin, can be streamed on Apple Podcasts, Spotify, or wherever you listen to your favorite podcasts.

Discover Wisconsin collaborates with tourism partners throughout the state to encourage travel across Wisconsin and features profiles of cities, events, and tourist attractions. DW has partnered with the Wisconsin Counties Association, Group Health Trust, Travel Wisconsin, Ho-Chunk Nation, Marshfield Clinic Health Systems, Jolly Good Soda, Wisconsin Department of Transportation, and many local destination marketing organizations and chambers of commerce spread throughout the state to help promote travel and the quality of life in Wisconsin.

We invite you to check out our content and connect with us to combine efforts to promote tourism across our great state!

Discover Wisconsin

Full Episode

Discover Wisconsin

Original Short

Discover Wisconsin

Day Trip

Discover Wisconsin

The Cabin Podcast