Discover Wisconsin

25 years. 8,228 destinations. And over 1,270,058 miles of marketing.

What kind of marketing communications does Discover Mediaworks create? Just take a look at the over two decades of marketing work we’ve done for the state of Wisconsin. That’s right, the entire state—one destination at a time.

That’s Discover Wisconsin, the TV-based tourism communications venue we created in 1987. This flagship program demonstrates the Discover Mediaworks’ marketing philosophy by sharing all the nuances of our incredibly diverse state through a series of engaging, true stories.

Discover Wisconsin is the living foundation of Discover Mediaworks. Its spirit and experience inform everything we do, and are at the core of what makes us different from any other marketing communications company.

DiscoverWisconsin.com